Search results for "visual variables"
showing 2 items of 2 documents
Cartographic Language in Thematic Maps
2015
This paper analyzes the effectiveness of maps as transmitters of information. To this end, some basic concepts concerning the properties of cartographic language are examined, with the aim of helping the reader design maps conveying geographic information as clearly as possible. It also describes the innate taste of geographers for maps –how these attract and stimulate them. Then it deals with the emergence of the Internet and the new technologies allowing massive map visualization, downloading and production. The paper is illustrated with ten thematic maps, in which visual variables (i.e. size, shape, value, color, orientation and texture) are combined with the different marks (points, lin…
Towards essential visual variables in user interface design
2014
This paper focuses on visual variables in user interface design from the user perspective. Visual design of user interfaces is essential to users interacting with different software. The study is conducted with 3E-templates for users to express their impressions by writing and drawing regarding visual website design. The data is analyzed with qualitative content analysis through interpretation framework. The results of this study provide new insights into user-centered visual user interface design. The results indicate which are the most essential visual variables in user interface design and therefore should be emphasized in user-centered design that promotes positive UX and, thus, benefit…